1980's Toy Brand 'MyKids'

[moogleymog]

It looks as though there were both nursery rhymes and licensed including "The Smurfs", "Row, Row, Row Your Boat" and "London Bride is Falling Down".

Pic not mine (found on Pinterest).

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[jaygon]

Yes, so perhaps my one was simply 'Mary had a little lamb' (as in the Nursury Rhyme) rather than a licensed product. Though I used to think the picture/tv story was very similar the animé series 'Katri, girl of the Meadows' or 'Heidi'

[CrystalBall]

Glad that this has been solved. Often difficult to tell with toys from the late 1970s/early 1980s onwards as a lot of production was outsourced to third parties (usually in the Far East) and the same toy can appear under different brand names. There were also companies producing clone products and what appears to be the name of a manufacturer may just be the importer/distributor, the actual toy being made by someone else. A good example from this era is Airfix model railways, which were mostly made in Hong Kong by a company called Sanda Kan. This is the same concern that Hornby turned to when they moved production from Margate in the late 1990s, although by this time Sanda Kan were manufacturing in mainland China.

[Richard1978]

I can remember 1 or 2 toys with the name of one maker on the box, but another name moulded into the plastic.