Take a look a this bunch of ads from xmas 1985... About 1.12 mins in there is an ad for H Samuel - is it just me or does anyone else think that would have been more likely to scare people off H Samuel rather than make them want to go in? 
YouTube - UK Anglia TV Adverts Xmas 1985 x 7

YouTube - UK Anglia TV Adverts Xmas 1985 x 7
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