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The end of ITV as we used to know it - 30 years on

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  • The end of ITV as we used to know it - 30 years on

    New Year's Eve 1992 - the day that traditional ITV died. Call me sentimental if you wish, but I was so devastated when I head the news from the red-tops that Rainbow had been axed - I know that I was a teenager (14) by then and was too old to watch it, but I had probably broken the record for watching a programme intended for under fives for over a decade. Perhaps if it had been a soap opera, it would have survived? Thames was outbid by Carlton some 14 months before, and New Year's Eve 1992 was its final day - the company was used to going off-air once a week, but usually at 5.15 pm on Friday evenings and not midnight on that day (well, 11.59 pm, pedantically). This Week was axed (and no, I don't think that Death on the Rock was the reason why it ended). Ironically, The Bill was saved and was even shown on Saturday, and later Friday evenings at the same time of 8.00 pm, and I bet that London viewers would have thought it being strange for LWT to introduce a Thames programme (Thames Weekend News excepted).

    Thames programmes were biked around to different companies after its franchise loss: Yorkshire TV got The Bill (until Carlton took it over later on the year): Granada got the rights to make new series with Sooty; Anglia got Cosgrove Hall, and eventually HTV in association with Tetra Films did a new Rainbow series sans Geoffrey Hayes in 1994. Central, thanks to their 2,000 pounds bid for being unopposed in the Midlands, took over quite a few programmes, in fact, probably more than they did from ATV a decade before. This is Your Life; Strike it Lucky; Minder; and Wish You Were Here? were three of them in which the ITV Network continued to have for a few more years.

    "As we salute out talented performers..." went Thames Managing Director Richard Dunn on screen (and how many TV chiefs would do that?) to London viewers before handing over to a montage of the Tourists' I Only Want to Be With You, and then ITN taking us into the New Year. Dermot Murnaghan reading out news about a man who had been mauled to death at London Zoo; something to do with Diana, Princess of Wales, and then a handover to Big Ben. After that, all hell broke loose. Welcome to both the Broadcasting Act 1990 and the Independent Television Commission's core era in in one fell swoop!

    We all know that back in 1989 Corrie's Mike Baldwin had sold his factory to someone called Maurice Jones, who demolished it for housing for the benefit of new Friday episode. Well, who was the first person to be seen on Carlton? Not Chris Tarrant, but someone else called Maurice Jones: a Mayor who appeared in their first ident, ringing bells and shouting: "This is Carlton - Television for London!" And then we went back to a differently-angled Big Ben and Chris Tarrant, a crude Simpsons-alike opening title sequence, almost sticking two fingers up at its predecessor, introducing a Channel 4-type show with Paul McCartney, Take That, and others - the shape of things to come. The first advert was for the Vauxhall Carlton car. And they only ever did one edition of the This is Your Life-alike Surprise Party, even though Michael Parkinson asked us to look out for more editions in the future.

    Monday 4th January 1993 rather than New Year's Day was the real acid test - the first full weekday where people were back to work or school in those dark mornings, what I would call "Back to Normal Monday" before Blue Monday was concocted. It was when London Today courtesy of London News Network, was first seen during GMTV's first regional bulletin at around 6.30 pm, and Paul Greene read the Capital's news - the very first time that London had a seven day news service that other regions had. A lot of networked programmes (commissioned by independent producers as Carlton was a publisher broadcaster) were soon forgotten about as soon as their series ended.

    TVS was strong at weekends when it came to networked programming with classics such as Catchphrase and the Bobby Davro's sketch shows - they bid 59 million pounds in 1991 (the equivalent of one pound for each person in the UK back then), and had understandably overbid as a result. Meridian, with its 36 million pounds bit got the contract instead. They were good right to the end: giving their Southampton and Maidstone studios (as well as the versatile Fred Dinenage) to their successors. And then it was "Goodbye to All That": just like the Scottish regions; they had opted out of Thames' End of the Year Show (which paid tributes to their networked programmes mostly on Mondays to Thursdays between 7 and 10 pm) with their own final programme. "You've been a wonderful audience, and Meridian are very lucky to have you", Fern Briton remarked before TVS closed down for good, also opting out of the ITN Into the New Year bulletin as well (naughty). With an applauding audience (with Shaw Taylor being one of them) the pre-recorded programme went to the very last time to an special TVS ident and "Thanks for watching" underneath it. And then it was Big Ben.

    Cue a noisy Winchester Cathedral; New Year crowds, and Debbie Thrower introducing the first ten minutes of Meridian, and comparing 900 years of the cathedral with nine seconds of the TV station. A lot of optimistic viewers taking part in vox-pops in the street, being asked what their hopes would be for 1993. Andy Craig showed viewers the ropes of this new television station, and even Alison Holloway (former wife of Jim Davidson, lest we forget) was interviewing someone near the Channel Crossing in Dover. On the network, we had to wait until Tuesday 5th for Meridian's first network offering: the children's series Wizadora. Oh, and Meridian's first advert was also for a car called a Meridian - a word meaning "in the South". Meridian was the most optimistic of the newcomers.

    (Continued...)
    Last edited by George 1978; 30-12-2022, 02:37.
    I've everything I need to keep me satisfied
    There's nothing you can do to make me change my mind
    I'm having so much fun
    My lucky number's one
    Ah! Oh! Ah! Oh!

  • #2

    TSW boss Harry Turner took the "highest bid wins" system too literally - 16 million pounds in the south west translated as being more than the 59 million pounds that TVS would have paid, and so it meant no more TSW - holidays in hotels and caravans in Devon and Cornwall would never be the same again - Westcountry (not West Country as in the 1980 bid) won it with their 7 million pounds bid. And Gus Honeybun was forced into retirement as a result. "If we could choose an area of the ITV network, it would be here with you the viewers of the south west", the late Ian Stirling remarked, a minute before handing over to ITN for the last time. "If you support Westcountry Television like you've supported us, then they will have nothing to worry about". And that was the end of eleven years of TSW and nearly 32 years of the Derry's Cross studios in Plymouth; literally the home of ITV in the south west since April 1961. Westcountry came on the air just after midnight; a promise of local programmes and news as voiced by Bruce Hammal who was more familiar with Sky TV voiceovers. Hardly anything from them were networked.

    And finally, TV-am: the trade unions and strikes throughout the latter half of its life and the reruns of Batman and Happy Days didn't do them too many favours. Bruce Gyngell, its Managing Director preferred to be literally in the pink rather than in the red, and he paid the price: he bid just 14 million pounds for the national breakfast franchise and was heavily outbid by both his rivals, including Sunrise (later known as GMTV due to Sky suing over the Sunrise name) who won with 34 million pounds, and Margaret Thatcher took pity and wrote to him apologising. On screen programmes ended: David Frost got a knighthood on TV-am's final day, ironically enough, probably as a form of compensation. No more Timmy Mallet (sitting on the fence with that one, methinks), and Sky doing TV-am's News for its final ten months on air.

    The final edition on New Year's Eve featured Bobby Davro in drag; Clive James and Rory Bremner on the famous sofa, and Mad Lizzie doing exercises via a cover version of Kool and the Gang's Celebration. "And now it's time to bid farewell to out staff - I know it's a cliche, but they're simply the best", Mike Morris said, before disappearing into a two-a-second montage of staff members on screen, to the tune of Tina Turner's Simply the Best, and then changing to the then incumbent number one from Whitney Houston, and Bruce Gyngell's face being the final one seen before the TV-am logo came up one last time. "Now I'm going to be a passport photographer" Morris said, surrounded by female presenters next to him, not to mention TV-am's "family" of presenters on and behind the sofa, Lorraine Kelly giving him a kiss. "We've enjoyed your company, but from TV-am sadly, we now have to say it, thank you and goodbye". The camera panned back and while presenters waved balloons about, the picture became a still monochrome image with "TV-am - Feb 1st 1983 - Dec 31st 1992" captions underneath. GMTV got the final commercial slot.

    And then GMTV and came on the air a day later - different family-oriented, people travelling to work, children going to school, and a market stall merging into the new GMTV logo. New Year's Day fell on a Friday, and so it was up to what would be the regular Friday team of Eamonn Holmes and Anne Davies from Central News East as the presenters (Michael Wilson and Fiona Armstrong would be there on Monday). "A new day, a New Year, a new television station, welcome to GMTV" Holmes said, sitting behind a desk with his co-presenter, daily newspapers on the table; a mock coal fire behind them; and a TV-am sunrise tribute picture above that, but it didn't last too long. The majority of the audience were either "under the influence or under five" as Lis Howell, the Managing Director put it, and so the station put Paddington Bear cartoons and "things for the mums" until 9.25 am - Monday the 4th was when it really went "back to normal". Weetabix's "Run Rabbit Run" Elmer Fudd and Bugs Bunny advert was the first on on the station. The company had the rights to Disney cartoons being a shareholder, and so children's television would be improved a bit. We really went 1990s when Anthea Turner joined.

    The incumbent ITV companies just went ahead as if nothing had really happened: Central were unchallenged in 1991, and that was probably the main reason why they had spare capacity to continue a lot of Thames' network programmes. Granada survived a 9 million pounds bid and Phil Redmond's North West TV taking the franchise off them, and that meant Coronation Street (at this point Denise Osbourne arrived as the new hairdresser; Doug Murray arrived as the new car mechanic; and Carmel Finnan was into nursing, as well as trying to get into bed with Martin Platt) would continue. LWT survived against London Independent Broadcasting's programme quality failure, meaning that Beadle was about for a few more years, and Cilla had more surprises and Blind Dates. Scottish Television took over some TVS stuff thanks to their 2,000 pounds Central-alike bid. It was crazy at the time.

    Oh, and Oracle lost out to Teletext as well. Subtitles were still on page 888 though...
    Last edited by George 1978; 30-12-2022, 02:46.
    I've everything I need to keep me satisfied
    There's nothing you can do to make me change my mind
    I'm having so much fun
    My lucky number's one
    Ah! Oh! Ah! Oh!

    Comment


    • #3
      Thanks for sharing this!

      It's too bad the ITV regions system couldn't have continued. It really seemed to spur a lot of very unique programs to get made. It's as if 'they' figured once Channel 4 was up and running it would take care of all that and regional/minority or public service thinking generally faded away to nothing. ITV just became anything that would connect the most eyes and ears of the most valued demographics to advertising.

      I always loved the theme to Rainbow!
      My virtual jigsaws: https://www.jigsawplanet.com/beccabear67/Original-photo-puzzles

      Comment


      • #4
        It's amazing to think that both TVS and TSW only lasted 11 years. TV-AM less than 10 years. Many YouTube channels have lasted longer than this.

        Have any TSW programmes ever been shown on TV after 31 December 1992? TVS established the Family Channel in September 1993 after they were taken over by IFE earlier that year, but have any TVS programmes ever been shown on a terrestrial TV channel after 31 December 1992?

        Oracle closed down a few minutes before midnight and displayed a white square with the text ORACLE GONE 1978-1992. Oracle did not list any TV programmes shown on 1 January after its franchise expired. Instead it stated "00.00 THE END OF ORACLE: NOW THE NIGHTMARE BEGINS!".

        Comment


        • #5
          Originally posted by beccabear67 View Post
          It's too bad the ITV regions system couldn't have continued. It really seemed to spur a lot of very unique programs to get made. It's as if 'they' figured once Channel 4 was up and running it would take care of all that and regional/minority or public service thinking generally faded away to nothing. ITV just became anything that would connect the most eyes and ears of the most valued demographics to advertising.
          Carlton and NuLab shoulder much of the blame for the soulless unified ITV we have today.

          Carlton would have wormed its way into ITV one way or another no matter what the outcome of the 1991 franchise round was. Carlton unsuccessfully tried to buy out Thames in the 1980s, and by 1991 had a stake in Central. If Carlton did not win either the London Weekday or South East ITV regions in 1991, then it almost certainly would have completely taken over Central and bought out Thames by the late 1990s. Carlton probably would have taken over another region or two as well by 2000.

          There should have been another franchise round in the early 2000s but the NuLab government decided not to go ahead with it and instead allowed Granada and Carlton to merge to form ITV. NuLab wanted to see a single unified ITV rather than a regional ITV network. By 2010 it was probably too late to restore regional ITV.

          Niche programmes and local / regional programmes have been almost completely lost from ITV following the closure of most of the regional studios.

          The twisted irony is that Thames lost because it was not providing a good local service to the changing demographics of its region, but ITV provides an even worse service than Thames did and doesn't have LWT as its sidekick to provide programmes for minority communities.

          I think the entire concept of ITV companies operating as publisher broadcasters has been very unsuccessful, and is now questionably obsolete.

          Comment


          • #6
            Originally posted by George 1978 View Post
            TSW boss Harry Turner took the "highest bid wins" system too literally - 16 million pounds in the south west translated as being more than the 59 million pounds that TVS would have paid, and so it meant no more TSW - holidays in hotels and caravans in Devon and Cornwall would never be the same again - Westcountry (not West Country as in the 1980 bid) won it with their 7 million pounds bid. And Gus Honeybun was forced into retirement as a result. "If we could choose an area of the ITV network, it would be here with you the viewers of the south west", the late Ian Stirling remarked, a minute before handing over to ITN for the last time. "If you support Westcountry Television like you've supported us, then they will have nothing to worry about". And that was the end of eleven years of TSW and nearly 32 years of the Derry's Cross studios in Plymouth; literally the home of ITV in the south west since April 1961. Westcountry came on the air just after midnight; a promise of local programmes and news as voiced by Bruce Hammal who was more familiar with Sky TV voiceovers. Hardly anything from them were networked.
            The closure of TSW as a TV company should certainly have raised a red flag towards the new publisher broadcaster model for ITV. TSW could theoretically have lived on as an independent producer for ITV / C4 / C5 / the new satellite and cable channels, as they had the equipment and experience to produce broadcast quality programmes along with a (fairly small) back catalogue. It was a bigger and better equipped company than many independent producers for C4 at the time.

            It begs the question as to what sort of independent producers the ITC and the government had in mind at the time, and whether one based in Devon would be viable or not? The only independent producer to have really benefitted from the new publisher broadcaster model for ITV is Thames!

            Comment


            • #7
              Originally posted by Arran View Post
              It's amazing to think that both TVS and TSW only lasted 11 years. TV-AM less than 10 years. Many YouTube channels have lasted longer than this.

              Have any TSW programmes ever been shown on TV after 31 December 1992? TVS established the Family Channel in September 1993 after they were taken over by IFE earlier that year, but have any TVS programmes ever been shown on a terrestrial TV channel after 31 December 1992?

              Oracle closed down a few minutes before midnight and displayed a white square with the text ORACLE GONE 1978-1992. Oracle did not list any TV programmes shown on 1 January after its franchise expired. Instead it stated "00.00 THE END OF ORACLE: NOW THE NIGHTMARE BEGINS!".
              In the 1960s, TWW lasted only last ten years and WWN (Teledu Cymru) only lasted less than two years before TWW took it over.

              I think of the 1980s companies such as TVS and TSW a bit like football clubs that have been promoted (as well as 1983-1992 Conservative MPs representing inner-city constituencies), and after one season they are bottom of the league and end up being relegated back to their old division - back to square one.

              TSW became part of the the South West Film and Television Archive - I have a feeling that Channel 4 might have shown some regional programmes nationally after 1992 but don't quote me on that. The TSW company later became part of a Health and Safety organisation before going into receivership a few years later. The fact that Channel 4 shown Worzel Gummidge over five years after Southern ended probably makes me think that it could have happened.
              I've everything I need to keep me satisfied
              There's nothing you can do to make me change my mind
              I'm having so much fun
              My lucky number's one
              Ah! Oh! Ah! Oh!

              Comment


              • #8
                I find it somewhat disconcerting that all 3 new ITV companies from the 1980 franchise round happened to lose in 1991. Ulster would also have lost if TV NI hadn't overbid. I have wondered if, behind the scenes, it had something to do with bad business strategy through lack of experience or insider knowledge that more established ITV companies had.

                The impression I get of TVS is that it's management failed to realise it was primarily competing with Meridian.

                Comment


                • #9
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                  https://rewoundradio.com/

                  Comment


                  • #10
                    Thames should have been an acronym - The Happiest And Most Entertaining Service. Better than its successor: Calling All Real Londoners turn (notice the small letter "t" there) Over Now!

                    (My 4,601st post and my first one of 2023).
                    I've everything I need to keep me satisfied
                    There's nothing you can do to make me change my mind
                    I'm having so much fun
                    My lucky number's one
                    Ah! Oh! Ah! Oh!

                    Comment


                    • #11
                      Originally posted by George 1978 View Post
                      Thames should have been an acronym - The Happiest And Most Entertaining Service. Better than its successor: Calling All Real Londoners turn (notice the small letter "t" there) Over Now!

                      (My 4,601st post and my first one of 2023).
                      youtube.com/watch?v=APTmtaWMpHU
                      Last edited by Victoria O'Keefe; 02-01-2023, 09:38.
                      https://rewoundradio.com/

                      Comment


                      • #12
                        First Night on Meridian. Broadcast 1 January 1993.

                        https://youtu.be/XmioQf_6oZk

                        With Michael Palin.

                        Comment


                        • #13
                          Michael Palin was a shareholder in Meridian, I think - although he didn't originally come from the region itself. They opted out of Family Fortunes to show that, and FF was shown in the region on Sunday 3rd January.

                          And TSW had Lennie Bennett for its opening night back in 1982 - OK, he was from Lancashire, but their Opening Show (not the very first programme transmitted by TSW, but shown in the evening on New Year's Day) did have quite a few national (although not local to the south west) guests like Leonard Parkin and Dickie Davies (misspelt "Davis" in the end credits).
                          I've everything I need to keep me satisfied
                          There's nothing you can do to make me change my mind
                          I'm having so much fun
                          My lucky number's one
                          Ah! Oh! Ah! Oh!

                          Comment


                          • #14
                            The end of TSW and the start of Westcountry.

                            https://youtu.be/Kwvx2ak7iSo

                            Note the omission of a final TSW logo before ITN.

                            Comment


                            • #15
                              https://rewoundradio.com/

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